(NaturalNews) Do you ever wonder things like “Who is actually gullible enough to think that Vitaminwater is healthy?” Although that question may seem demeaning or even arrogant, it turns out that the Coca-Cola company (which owns the Vitaminwater brand) is essentially asking that exact question.
How so? In response to a recent lawsuit against Coca-Cola filed by the Center for Science in the Public Interest (CSPI), Coke’s attorneys replied in court briefings that, “…no consumer could reasonably be misled into thinking vitaminwater was a healthy beverage.”
Except, of course, millions of consumers were misled into believing precisely that. This illusion was helped in no small part by Coca-Cola’s advertising of Vitaminwater, which blatantly positions it as a health-enhancing beverage. Even the name itself implies that the product is made solely out of vitamins and water.
But of course it isn’t.
“Sugarwater” might be a better name
If Vitaminwater were accurately named, it would actually be called Sugarwater. Its first two ingredients are, not surprisingly, sugar and water (the sugar coming in the form of crystalline fructose, a processed sweetener that has been linked to health problems) (http://www.naturalnews.com/029371_f…).
In addition to the sugar and water, Vitaminwater contains a smattering of synthetic vitamin chemicals that any informed health consumer probably wouldn’t want to ingest. So in reality, Vitaminwater is really sugar water with the addition of synthetic chemicals that happen to be called “vitamins” (but which are not the natural, plant-based nutrients your body would greatly prefer).
So what we have now with Vitaminwater is a beverage that’s positioned and marketed as a health-enhancing beverage, yet its own corporate lawyers dismiss any notion that the beverage is “healthy.” How, then, can Coca-Cola get away with advertising Vitaminwater as a healthy beverage?
Simple: Because corporations use advertisements to lie to consumers.
Reposted from NaturalNews